| The Quality Brands Protection Committee |
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| 2005-12-06 14:56 caefi |
The mission of QBPC of CAEFI is to work cooperatively with the Chinese Central and local governments, local industry, and other organizations to make positive contributions to anti-counterfeiting efforts in the People's Republic of China.
Member companies recognize that the Chinese government has begun to take significant steps toward eradicating counterfeiting. Through a collaborative approach, QBPC is working to achieve the following objectives:
Be a leading supporter of improved anti-counterfeiting legislation and enforcement whose agenda is entirely consistent with that of the local industry;
Contribute to senior-level government officials' understanding of counterfeiting issues and opportunities to address the problem;
Raise the importance of legislative reforms, help legislation meet international standards and encourage effective enforcement among central and local government bodies;
Protect consumers through effective enforcement of legislation, and educate consumers through media and public education communications initiatives.
Increase QBPC member participation and knowledge of brand owners' IP rights and enforcement processes by supporting and encouraging Industry Working Group projects and providing internal legal and best cases seminars to members.
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